Insurance was never designed to be a financial investment, but, more importantly, insurance has always been the best financial tool for providing money when people need it the most:
1. Death
2. Disability
3. Health
4. Business Buy-outs
5. Estate Planning Liquidity
6. Retirement
Often, when money is most needed, I have been the professional my clients have notified first. Clients do not call their attorneys, accountants or bankers when they have a financial emergency or tragedy. As terrible as it is to be forced to think about money during a time of need or tragedy, money is what will keep bills paid, children in school and retired clients retired.
Although insurance was not designed as the best financial investment, over the past 30 years I have found a solidly funded permanent life insurance contract to be the best financial vehicle many clients own. The simple reason for this fact is that with life insurance premiums, clients are encouraged to pay premiums each year and are therefore forced to save over a long period of time.
Yes, there would have been better investment vehicles, but, most clients put savings on the back burner and never make it a financial priority. A fact of life is that any savings is better than no savings… even if accomplished via life insurance.
Whether as a tool for providing liquidity when most needed or as a way to accomplish forced savings, insurance works for and is needed by the vast majority of people. Our clients want to take financial responsibility for their families and businesses and therefore understand the need for adequate life insurance as part of their financial portfolios.